Holiday Art Sale

Identity development and design for SAIC's 28th Annual Holiday Art Sale. Many people come to the SAIC Holiday Art Sale in hopes to find unique, student-made artworks to gift during the holiday season. Thus, the identity's concept was inspired by the gift box, but unlike traditional presents, these cube packages are covered in expressive and abstract prints to suggest the pieces sold at the HAS are special, unique, and eclectic like the artists who created them. The identity development includes postcard, poster, VIP invitation, and web banner design.